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Born in Tehran, raised in Sweden and now Stockholm based, Sara Cheshmmishi is the founder  and writer behind the lifestyle blog, Sara Che.


Sara founded her blog in 2014, it initially started as a creative outlet after two years of living in Los Angeles, where she complied all of her daily inspiration, thoughts, and photos of her personal style. Over the years Sara Che has developed into a destination for style and lifestyle inspiration, signifying Sara.


Sara strives to create beautiful content with a holistic approach, the mindset she approaches her own life. Being a HSP (read more: here) has along her journey thought her to honor these traits by taking a different approach. Sara lives these traits by taking a different approach. Sara lives by the motto “If other’s can do it, can I” and encourages everyone to do lead from within.

Sara strongly believes that if you put your heart and effort into everything you do you then so are destined for success.


Besides writing, photography and designing websites Sara works as a creative consultant within the field of Fashion PR and social media. She’s been a fellow runner to Büro Hashtag, a international creative and content marketing büro founded by international entrepreneur Anouk Yve. She is also brand ambassador for Olympus Sweden, giving lectures in social media photography.


Sara has collaborated with brands such as Nike, Baum Und Pfertgarden, Zalando and River Island. She’s been nominated for *People’s Choice’ category at Zalando Nordic Awards in 2015. She’s been featured in publications such as Harpers Bazaar U.S., New York Magazine, Elle Sweden, Refinery29, Mujerhoy.com, etc.

Fashion has always been so much more than something to put on the body.It’s a way to express myself on a daily basis. This expression that comes from the heart, and I love to tell my own stories with them – even if nobody was to understand them


– Sara Che